Washington Redskins Rebrand Plan
Rebranding the NFL: How the League Shifted Its Message on Racial Justice - Knowledge at Wharton
Washington Football Team selects Commanders as new team name
Tell Us More: How Photography Powered the Washington Commanders' Successful Rebrand
After Decades Of Pushback, The Washington Football Team Is Retiring Its Name - The Kojo Nnamdi Show
Washington's NFL team should rebrand as 'Washington FC'
1 year later, Commanders president Wright explains 'emotional journey' to team rebrand - WTOP News
What the Washington Commanders' new name means for Native Americans : NPR
Prepare for backlash. Be patient. That's the advice for Dan Snyder from those who led other team name changes
Commanders president shuts down pushes for name reversal: 'It is not being considered. Period.'
The mishandling of the brand: The continuing failure of leadership on the business side of the Washington Commanders franchise - Hogs Haven
Commanders: Washington Football Team announces new name – KIRO 7 News Seattle
What Native American activists think about the Washington Football Team name change - ABC News